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Hi. I'm trying to put myself out there to get some experience teaching yoga to private clients (either one on one or in small groups.) A friend suggested I offer my services at a local auction fundraiser. I feel rather clumsy when it comes to marketing myself but I know my name (and as yet tbd business blurb) will be go out to over 1000+ people in the auction mailer. Also, I think there will be some space at a table for business materials during the actual auction. I'm thinking business cards but not sure what else. Tips, anecdotes or advice would be most welcome. Thanks.
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Re: Anyone ever donated a private session at an auction fundraiser?
Thu, January 29, 2009 - 6:58 PMI have donated BellyDance Class Sessions at Fundraisers and have ended up getting some Long Term Students out of it.... They took their first 6 weeks from the auction and continued to come back as Regular Students...... Like you I'm not the best self - promoter however if you step into my class you would realize I have lots of very valuable info to give you and want to make you a better dancer / more aware of body - mind connection. I suggest to fully go for it.... Business Cards are Great, or consider Some sort of Business postcard where you can display a little more info.... Have friends or students help you with writing up some sort of info / bio..... Consider what it is you want to teach people what is special about what you do and how you teach it? what angles do you teach from.... We all come from different angles and as teachers will highly resonate wiith some students..... Maybe if possible have a few students write you up a testimonial then you can find out what others love about taking your class / lesson.... Find pictures that resonate with you, when promoting yourself consider how you want others to perceive both you and your business.... I read in a advertising book to fully promote what it is that is unique about you / your business..... Hope some of this helps.... Good Luck!
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Re: Anyone ever donated a private session at an auction fundraiser?
Sat, March 14, 2009 - 7:19 PMcharity work, yes! also try your local library, they will probably pay you anywhere from $15 -$35 a class while charging their patrons nothing- a lot of group fitness instructors consider that too little- i think it's great. city and county owned facilities, like banquet halls- look for anyplace that advertises for receptions/meetings- will charge a low hourly rate to rent their facility, you advertise yourself and charge your patrons what you wish. here in vero the community center charges $25/hr and most classes are $5/person paid directly to you. it is also great if you rent regularly to go with punch cards or unlimited block sessions- that way people who commit pay less and if they don't show up you still get paid, kind of like the gym. market big- schools and hospitals are great to reach a lot of people that may be interested in a good deal on yoga. you will have to have insurance to do any of these options. if you don't have it, it cost about $180/yr for $1m per incident coverage, which is about industry standard. K & k is great insurance & there are two companies recommended on the yoga alliance site. good luck.